Archive for the ‘Yahoo’ Category

Yahoo to shut down seven products, including Blackberry app

http://www.socialnetwork-world.comYahoo to shut down seven products, including Blackberry app
Yahoo Inc is shutting down seven products, including its mobile app for Blackberry smartphones, as new Chief Executive Marissa Mayer takes a page from Google Inc's play book by eliminating unsuccessful products en-masse. The product shutdowns, which Yahoo announced on its official company blog on Friday, are part of what the company said are regular efforts to ... Full story

Yahoo Testing A New Home Page Design

http://www.socialnetwork-world.comYahoo Testing A New Home Page Design
Yahoo appears to be testing a new home page design. Techno-Net captured it on a video and posted that video on YouTube for all to see. Here are the changes I noticed in this new design test: Cleaner User Interface Search Bar Sticks At The Top Left Menu Bar Is Static Remove Story Blocks In One Click Top News Image More ... Full story

Yahoo Intros Cost-Per-Lead Search Ads, First New Format Under Marissa Mayer

http://www.socialnetwork-world.comYahoo Intros Cost-Per-Lead Search Ads, First New Format Under Marissa Mayer
Yahoo Advertising is introducing something of a groundbreaking new ad unit, inserting a cost-per-lead ad just under a site’s listing within the organic search results. It also allows Yahoo a new way to earn off search separately from its deal with Microsoft, which has proven disappointing for the company. The new ad format, which can collect information like demographics, email addresses or phone numbers, is called ... Full story

Yahoo Mail finally gets a revamp and new apps

http://www.socialnetwork-world.comYahoo Mail finally gets a revamp and new apps
Yahoo on Tuesday rolled out an entire suite of email apps for every major relevant platform: all-new Apple iOS and Windows 8 apps, plus redesigned clients for Android and the Web. Yes, Yahoo Mail still exists. The update is one of the first major product overhauls released by new CEO Marissa Mayer, who pledged to revamp ... Full story

2012 Yahoo Year In Review: Over 500 Top Searches In 50+ Categories

http://www.socialnetwork-world.com2012 Yahoo Year In Review: Over 500 Top Searches In 50+ Categories
Last year, Yahoo celebrated ten years of sharing its annual Year In Review feature, marking the occasion by releasing 30 categories of the most popular searches on Yahoo in 2011, one of the biggest lists up to that point in time. For 2012, Yahoo one-upped themselves by providing us with the top 10 most popular searches in ... Full story

A Yahoo-Facebook Search Partnership? Reality Check Time!

http://www.socialnetwork-world.comA Yahoo-Facebook Search Partnership? Reality Check Time!
The world, it seems, just cannot wait for Facebook to come along and start its own search engine and knock Google off the top of search mountain. The rumors and expectations of this go back for years. Now the latest twist: Yahoo and Facebook will team up together. If you’re banking on that potential alliance taking out Google, much less Bing, let me offer up ... Full story

What earnings reports have revealed about ads

http://www.socialnetwork-world.comWhat earnings reports have revealed about ads
Companies that sell advertising have begun releasing their earnings reports for the latest quarter. Here are highlights of recent quarterly earnings reports from selected Internet and media companies and what they say about the state of spending on advertising. — Oct. 15: Gannett Co. reports higher net income and revenue, helped by strong gains in ... Full story
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